Front Cover

Contents Page

Double Page Spread

Evaluation Question 7 - What Do You Feel You Have Learnt From The Progression To The Final Product?

Evaluation Question 6 - What Kind of Media Institution might Distribute your Product and why?

Publishing:

The publisher that I would like to use as a publisher for my product is IPC Media. The main reason behind this choice is that because they are one of the leading media institutions in the United Kingdom. IPC already publish music magazines for millions of people to see such as ‘NME’, and as my product is a music magazine then I am certain that there will be no problem with people accessing IPC media to view a digital copy of my magazine. Also, IPC is a very well established publisher which has a very wide reach across all types of audiences. Around 26 million People in the UK read or have read a magazine published by IPC so there should be no problem there with regards to people seeing my magazine as long as the correct type and sufficient advertising and marketing is used

Distribution:

The first thing that I would look to do is print physical copies of my magazine and publish this inside book retailers such as WH Smith and Waterstones etc. Also, supermarket branches are quickly becoming some of the best magazine selling companies in the country, such as Tesco and ASDA. Therefore, I would look to supermarkets like thee and try to distribute my product from their shelves.

However, with more than 60 iconic media brands I would have to turn to IPC as a distributer as IPC creates content for multiple platforms, across print, online, mobile, tablets and events. This means I would have to create a digital or visual/interactive copy of my magazine that would allow readers to access my magazine on multiple platforms. By creating a digital copy of my magazine I am ensuring that I am able to compete with existing competing music magazines as well as ensuring young people have the chance to read the product, as more people now choose to use the internet than buying physical copies of magazines.

Evaluation Question 5 - In What Way Does Your Media Product Use, Develop or Challenge Forms and Conventions of Real Media Products?

Evaluation Question 4 - What have you Learnt About Technologies?

Evaluation Question 3 - How does your Product Represent Particular Social Groups?

The target audience of my magazine is a younger male population. Since I chose to target my magazine at this audience, I had to make sure that features within my magazine corresponded with the particular social group that involves themselves with hip hop and rap music.

Often you find that people who take a keen interest in hip hop follow the fashion trends set by their favoured artists. This meant that before I could set up to take my photographs for the magazine, I had to find out what sort of clothing rap artists wear, although I feel that I already had a brief knowledge on this topic. After completing my research, I found out that recently, artists are swapping out baggy clothing for a tighter fit style of clothing, and it is visible that many young hip hop fans are also taking on this new style. For this reason I made sure that my cover model wore skinny jeans and a jumper in his size. Jewellery is very popular within the rap industry because artists often wear it as a symbol of wealth and so my cover model is also wearing a gold watch, and on the double page spread a chain.

Body language plays a major part in hip hop, where some artists like to be outgoing and in the spotlight most of the time, other artists like to stay out of headlines and from their music we can discover a lot about their personality. You will often find that social groups that follow Hip hop music tend to be loud and extrovert when together however like to produce their own rap lyrics which sometimes have deep meaning behind them when alone. My media product represents this because on the front cover my artist is standing facing the camera and looking it straight in the eye showing he will not shy away, if you must. However, on the double page spread of my magazine the artists has a different facial expression and appears to be deep in thought as if to suggest his lyrics have meaning behind them and he is not just producing music for the money.

Evaluation Question 2 - How did you Attract/Address Your Audience?

Evaluation Question 1 - Who Would be the Audience for your Media Product?